Evaluate NEWBITS recommendations to boost innovation diffusion in the ITS sector

Within the framework of the H2020 project NEWBITS (New Business Models for ITS), a benchmark analysis of ITS innovation diffusion processes between Europe and the United States was performed to ground an evidence-based categorisation of success determinants and barriers affecting ITS deployment as well as to formulate key recommendations for successful technology transferability.
The analysis was informed by an extensive review of project-based case studies and local deployment initiatives undertaken across Europe and in the United States, specifically addressing the following innovation areas:

  • Sharing Mobility,
  • Mobility-as-a-Service, and
  • Connected and Autonomous Vehicles.

This policy-oriented paper presents high-level recommendations to boost innovation diffusion in the ITS sector, whilst for methodological aspects and detailed insights on success factors and barriers to deployment refer to NEWBITS Deliverable 3.2 Benchmarking ITS innovation diffusion and ITS production processes EU vs. US.

NEWBITS has just published a press release with the key recommendations for each of the above three innovation areas. The press release can be downloaded from here.

In the following three sections we have included all our recommendations which you can evaluate their importance for boosting innovation diffusion in the ITS sector! Clicking the tabs on the left will open each recommendation evaluation form.

Sharing mobility

Local fundsAwarenessCommunity of trustParking spacesCar sharingFleet-sharingRide-sharingCycle planning strategiesInteroperabilityIncentivise useData sharingOn-demand services

Intuitive use of local funds from city governments and transport authorities to facilitate market expansion strategies for digital mobility solutions.

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Implementation of awareness raising programs to promote car-/ride-sharing and bike-sharing as alternatives transport.

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Support the recruitment of passengers to build a community of trust with people sharing same destinations.

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Release parking spaces at a discounted cost or for free to achieve congestion reduction.

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Require private developers to provide car spaces specifically allocated to car-sharers

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Local authorities should also support employers financially to establish fleet-sharing agreements with private operators.

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Adopt measures like extending pre-tax benefits and tax incentives to ride-sharing, High Occupancy Vehicle (HOV) lanes and lower toll prices for HOV

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Development of comprehensive cycle planning strategies aiming at connecting the whole cycle network across different municipalities.

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Enhancement of interoperability among ride-sharing databases / applications and standards using open source data sharing amongst ride-sharing platforms.

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Adopt framework agreements between policy makers and on-demand car service providers to incentivise use of commercial platform and help achieve sustainable mobility

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Incentivise the data sharing process by enforcing taxi companies to publish taxi trip and fare data and encouraging private operators to do the same.

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On-demand services should be legitimised by regulations; tax incentives for ride-sharers may also facilitate expansion strategies.

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Mobility as a Service

TransparencyInfrastructureFundingFeedbackMaaS ecosystemCapacity building

Ensure transparent market conditions, transport service purchase, subsidisation procedures to benefit MaaS operator businesses

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Support development of open interfaces, global interoperability and ensure necessary infrastructure for MaaS operation is in place.

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Design innovative funding instruments for new MaaS-related business and support international investments into MaaS solutions

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Collect feedback and needs from users, develop awareness campaigns and provide users incentives.

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Ensure that proactive discussions and collaboration among stakeholders are always encouraged for a MaaS ecosystem to evolve

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Support both public and private entities need to access capacity building programmes for technical and administrative staff participating in MaaS

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Connected and Autonomous Vehicles

User acceptanceCostsPersonal data exchangePersonal data collectionStandardisationFrameworksTraining and awarenessGuidelinesTechnologyCapacity buildingDemonstrations

Enhance user acceptance through the establishment of safety track records

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Support the reduction of costs of CAV’s

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Endorse open access and use of online collaboration platforms (NNP) fostering a network-based business modelling process and maintain a repository of results of implemented ITS pilot projects to share lessons learnt.

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Endorse open access and use of online collaboration platforms (NNP) fostering a network-based business modelling process and maintain a repository of results of implemented ITS pilot projects to share lessons learnt.

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Standardisation bodies must develop technical standards for CAV’s

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Government bodies should develop European and national frameworks providing technological and operational conditions.

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Endorse open access and use of online collaboration platforms (NNP) fostering a network-based business modelling process and maintain a repository of results of implemented ITS pilot projects to share lessons learnt.

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Development of guidelines for strategic city mobility planning, must be prioritised.

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Regulators should mandate deployment of technologies, define open technology standards to accelerate diffusion of CAV’s.

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Encourage capacity building in both the public and private domain.

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Adopt large scale public demonstrations to cover all range of operational scenarios should be funded by local governments and/or established through PPPs.

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